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  5. GSY: Is there any particular reason why banks (eg. [goeasy Ltd.]
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Investment Q&A

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Q: Is there any particular reason why banks (eg. BNS, TD, RY, etc) won't enter the same "non-traditional lending" market as GSY or PRL? Seems like regular banks have all the infrastructure for it and it sounds like there is money to be made. Do you think this would ever be a possibility in the future?
Asked by Mike on May 13, 2024
5i Research Answer:

It's always a possibility, and at certain economic times they might. However, banks aren't used to lending money only to customer who don't really need it, or have lots of collaterol. They are certainly not used to potential charge-offs of 10%, which can easily occur in sub-prime markets. Their entire conservative underwriting approach just doesn't work well with different customers. That being said, we have always thought banks should buy a company such as GSY and just run it autonomously, but send weaker clients to it for loans. But, we would have said this 15 years ago as well. In a more competitive banking industry we might see banks make more forays into other areas. But with the Canadian bank oligopoly, they just don't have to go elsewhere to grow.